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Wednesday, October 5, 2011

Latest Cover with Lake Mary Health & Wellness


This is the latest cover from Lake Mary Health and Wellness Magazine here in Orlando, Fl.  Dixie Morgan, who is currently battling stage three breast cancer, was the subject for the feature article this month.  She and her family, also shown on the cover, have been with her every step of the way since January when she discovered the cancer lump.  The article, written by Kristin Harmel, is an in depth depiction of their heart touching story.

We set up shop for the cover shoot at LA Boxing in Winter Springs at 9am on Labor Day this September.  I know, we shouldn't have been working on Labor Day, but that was the only day everyone's schedule allowed for.  We were in the gym approximately 2 hours shooting several different shots for the cover and the feature spread inside the issue.  Dixie and her family are all natural's in front of the camera and were wonderful when going along with our boxing concept, especially her youngest daughter Brooke.

The concept came into fruition during one of our editorial meetings.  You see boxing a lot around the topic of breast cancer, and we were skeptical to use it at first.  We decided in the end that boxing is very appropriate for the story.  This is a woman who is in the middle of her fight against cancer.  It's been a tough road for her, and we wanted to recreate that in the concept.  I think we nailed it!

Photography by Betsy Hansen
Art Direction & Layout by Renee Blair
Hair & Makeup Styling by Christina Madison
Wardrobe Styling by Leah Davis

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